N°01
Available at launch
Clay Gel Cleanser
Daily clay wash
A new clay ritual — launching soon
TERRAIVASKINCARE
Powered by earth,
backed by science.
I — The Problem
Modern skin is
overstimulated.
Stress
Cortisol spikes trigger breakouts and inflammation.
Over-exfoliation
A stripped barrier that reads as redness and reactivity.
Weather & pollution
UV, dust and heat leave pigmentation and dullness behind.
Aggressive routines
Too many actives, too often — the skin never rests.
II — Our Philosophy
Powered by Earth. Backed by Science.
Multani mitti and kaolin, met by niacinamide,
salicylic and hyaluronic acid. Stable. pH-balanced. Quiet.
Mineral firstpH balancedReady-to-useNever harsh
III — The Ritual
Seven objects.
One quiet ritual.
A complete clay regimen — designed to live together, used in any order skin invites.
The full ecosystem
Seven, in sequence.
Launching soon
N°02
Available at launch
Balancing Toner
Hydrating · pore refining
N°03
Available at launch
Niacinamide + HA Serum
Brightening hydration
N°04
Available at launch
Clay Moisturiser
Barrier-support daily veil
N°05
Available at launch
SPF Sunscreen
Lightweight daily UV
N°06
Available at launch
Clay Detox Mask
Weekly reset ritual
N°07
Available at launch
Spot Treatment
Targeted · overnight
IV — Ingredient Philosophy
Five things that matter.
A short, deliberate list. What stays in. What stays out. Nothing in between.
I
Multani Mitti
Fuller's Earth
The heart of every formula — mineral, absorbent, kind.
II
Kaolin Clay
White Clay
Detoxifies without stripping. Skin left matte and calm.
III
Niacinamide
Vitamin B3
Oil regulated, post-acne marks softened, barrier rebuilt.
IV
Salicylic Acid
BHA · 0.5–2%
Dissolves congestion at the pore — quietly, precisely.
V
Hyaluronic Acid
Multi-weight HA
Hydration that lets oil control feel like care, not punishment.
V — Mission & Vision
Quiet, effective skincare
for the skin we actually live in.
Mission
Modern, effective skincare for oily and acne-prone skin — without shame or shortcut.
Vision
India's defining clay skincare brand — quietly global, deeply local.
VI — Early Access
Join the
first hundred.
Launch pricing, founders' notes, and a first look at the seven objects — kept brief, never noisy.
11 already on the list